Everything runs smoother when you know what to expect and have a few insider tips tucked away in your back pocket. Compiled below are 20 helpful tips and tricks from teachers who have participated in the in the past to make your video look AWESOME!


  1. Plan your video by using a storyboard and sketching so students get a better idea of what shots they need to capture to tell their story.
  2. Craft good questions to lead interviewee to what you need them to say.
  3. Test the equipment prior to touring, especially the audio.
  4. Mock interviews with each other help the students become more comfortable interviewing employees.
  5. Develop a plan with the students and make sure they all understand the plan.
  6. Assign everyone a role (ideas: note taker, camera operator, interviewee, editor, etc.)


  1. Good audio is key. There may be a lot of background noise at the workplace, so propose an interview area where it is quieter.
  2. Get as many camera angles as you can for a variety of shots.
  3. Great videos have a combination of A-Roll and B-roll
    • A—roll is your primary audio that tells the story. Think news anchors, interviews, and talk shows
    • B-roll is used to visually support A-roll to make the story come alive. B-roll footage plays over the A-roll to make the video more entertaining (can use pictures or video).
  4. Do not be afraid of capturing too much raw footage! It’s better to have too much than too little.
  5. Play back your recordings periodically to make sure the audio signal is good.
  6. Footage will be smoother if you stand gently rotating the camera or stabilizing it on something rather than walking and filming.
  7. Get every name and job title for the people you interview so you can include their information in your clip.


  1. Leave plenty of time for editing. It takes longer than you may think.
  2. Save files in a place where you can easily find again.
  3. Shooting shorter clips and piecing them together at the end may be easier than trying to shoot the whole video in one or two clips.
  4. Save the video to a desktop and then upload it to YouTube. You can transfer iPad files to desktop computers by using Drop Box or OneDrive.
  5. Ask for help. High school students can teach students how to use an editing platform. YouTube is also a good resource for finding editing tutorials.
  6. If your interview is great, but your video quality is bad, cover it up with pictures or other b-roll.
  7. Recording a voice-over can help tie your story together by making it organized and interesting.

If you have any questions regarding the video contest or want more information on a specific topic, feel free to reach out to Sara Wevik!